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Media Coverage

a quick biography

Sue Nelson is Social Marketing Director at Kindred, a leading integrated communications agency based in London. She was formerly Chief Executive of a government-funded social enterprise and Deputy Chief Executive of Environmental Campaigns. She has held senior marketing and communications roles for a number of PLCs including a leading high street bank. Sue is a Non-Executive Director of a Sector Skills Council and a Non-Executive member on the Audit and Risk Committee of the Department of Communities and Local Government, providing guidance on reputational risk to the Permanent Secretary.

She has written extensively on social marketing and communications for a range of magazines, and was the food writer for Cheshire Life and author of the NW Fine Food Lovers Guide with celebrity chef, Simon Rimmer. Sue has been working on social marketing programmes for ten years including campaigns on drugs-related litter, graffiti, flytipping, neighbourhood noise, recycling and healthy eating. More recently she has delivered health related campaigns for the NHS, strategic health authorities, cancer networks and individual PCTs. Current projects include childhood obesity, smoking cessation, skin cancer, binge drinking, cardio-vascular disease and teen pregnancy.

In the course of developing government-backed campaigns she has appeared on all the major radio and tv news programmes in the UK, having been interviewed by Sir Jimmy Young, Sir Trevor McDonald, John Humphrys, Tony Wilson, Anne Diamond, Nicky Campbell and even Ann Widdecombe and Edwina Currie. She has also been a guest on a range of television and radio programmes from The Culture Show to Trisha and The Food Programme to the Big Toe Radio Show. She was once described as the “unthinking man’s Carol Vorderman” and was voted one of the “Top Twenty Marketeers in the North” by Marketeer Magazine, even though she is a Londoner.
 
Sue is a Fellow of the Royal Society of Arts and a 'Business Leader' member of the Marketing Society.